In Australia, advertising of sex dolls is subject to strict regulations designed to balance freedom of expression with community standards and decency. Advertisers must ensure that their promotional content does not promote illegal, exploitative, or harmful behavior. Content that depicts minors or appears to do so is strictly prohibited and can lead to severe legal penalties. The Australian Communications and Media Authority (ACMA) oversees advertising standards, ensuring that ads are not offensive or misleading. When marketing sex dolls, companies often face restrictions on explicit imagery or language, especially in public or accessible media. Many advertisers choose to focus on product features, craftsmanship, and safety aspects rather than explicit content to comply with regulations. Online advertising must adhere to the platform’s policies, which may further restrict adult content. Moreover, certain states may have additional regulations concerning the display and sale of adult products, requiring clear age restrictions and disclaimers. Overall, Australian laws aim to prevent the normalization of inappropriate content while allowing legal adult products to be marketed responsibly. Ethical, transparent, and compliant advertising practices are essential for businesses operating in this space within Australia.